JIMMY MATSUKI
Welcome!
I’m Jimmy Matsuki, creative and branding expert for over 25 years. In an ever-changing business landscape, I know first hand how challenging it can be to find professionals like myself with real world experience to lean on for guidance and true collaboration.
I’ve seen how metrics only tell one part of the story, and that it’s the human experience you must ultimately rely on to fill in all the nooks and crannies in order to instill heart and evoke emotion into a brand.
If you’re looking for someone who can bring an innovative vision, re-imagine ideas, optimize process workflows, and problem solve efficient solutions, then you’ve come to the right place.
Let me help you make your business a success by leaning on my diligent, thoughtful, experienced background. Looking forward to hearing from you and working together!
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Services Offered
Explore the range of services I offer to help your business grow! Let’s discuss what your needs are and work out a plan to execute. The brand doctor is in.
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When it comes to creative direction, my experience spans everything from leading creative departments, guiding brand strategies, to directing 360 campaigns, including photo & video shoots. My project management and budgeting skills inform the decisions I make to guide process smoothly. I assess requirements for the project, recognize any of the risks that pose challenges, and execute with confidence. All the while, making sure to communicate thoroughly.
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Brand identity is the soul of a business. It isn’t just the logo, but includes colors, imagery, fonts, voice, all to set the tone on how the world views and feels about your brand. It will inform how to approach marketing campaigns, acquisition and retention. If you continue to speak to the soul, you’ll nourish the energy that surrounds your brand and will continue to attract business. I will work to bring imagination to your brand, resulting in impact and recognition.
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Kaizen is a Japanese word and practice of making small, steady improvements over time. This philosophy has been a core value in my career. With my leadership, I have been able to increase productivity and worked to create process that is more effective through efficiency. I start by pinpointing redundancies and inefficiencies, and work to sync and align milestones to optimize timelines. Let’s look at your process and optimize the workflow.
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Graphic design encompasses so many visual assets: logos, print, packaging, digital, environmental, motion graphics… the list goes on. I will make sure the concept and ideas are unique and strong so that the design we create for you moves people. Infusing concept with heart and meaning is what is able to speak to the human spirit and makes people feel something. The following quote applies to both branding and design: “People won’t remember what you said, but will remember how you made them feel.”
Testimonials from Satisfied Clients
“Jimmy joined our team as a contracted Head of Creative and adapted quickly, embedding himself in our workflow and team culture from day one. His sharp eye for photography, graphics, and design helped us refresh and modernize our brand's visual identity, while his process improvements meaningfully increased our creative team's output and efficiency. He's a rare combination of strong creative instincts and operational rigor.”
– Wendy Oliff, SVP/GM - Ecomm & Subscriptions, THE BOUQS“Working with Jimmy Matsuki has been a game changer. He listens so carefully that when he creates a design, it's almost as if he's inside your head, knowing what you'll like. I've received endless compliments on all the designs he created for my business. He creates clean, aesthetically pleasing designs; he communicated my intentions through my logo simply and clearly. His advice is always spot on, and he often generated ideas when I had no initial thoughts. Jimmy is prompt with his responses and always reliable with his communication. I am truly grateful to have Jimmy Matsuki on my team and would highly recommend him to all!”
– Setsuko Murakami, Au.D., OASIS AUDIOLOGY, PLLC“I had the pleasure of working with Jimmy on branding for my new company. He created a full branding package that delivered above and beyond my expectations. Our initial meeting was us talking about what I was looking for, and he listened to what I wanted, not telling me what he thought I needed. He was unbelievably patient with my color change requests as I changed my mind a few times. I will absolutely be hiring him for my next project!”
— Tiffani Gaede, Owner, ATHENA DESIGNS